_db = new DBClass($DBparams); $this->_db = new DBClassBlog(); } function getBlogIdByName($acron){ $acron = "/".$acron."/"; $strsql = "SELECT blog_id from wp_blogs where path='".$acron."'"; $arr = $this->_db->databaseQuery($strsql); $blogId = $arr[0]["blog_id"]; return $blogId; } function getBlogByName($acron){ $acron = "/".$acron."/"; $strsql = "SELECT blog_id from wp_blogs where path='".$acron."'"; $arr = $this->_db->databaseQuery($strsql); if($arr){ return true; }else{ return false; } } function getCountCommentByPid($PID,$acron){ $reacron = $this->getBlogIdByName($acron); if($reacron!=0){ $strsql = "SELECT comment_count FROM wp_".$reacron."_posts WHERE post_name='".$PID."'"; $arr = $this->_db->databaseQuery($strsql); if(!isset($arr[0]["comment_count"])){ return '0'; }else{ return $arr[0]["comment_count"]; } }else{ return '0'; } } function fechaConexao(){ $this->_db->fechaConexao(); } } ?> $value){ $userAgent = strtolower($HTTP_USER_AGENT); $agent = strtolower($value); if (strstr($userAgent,$agent)){ $isaRobot = true; break; } } if (!$isaRobot){ if($defi['services']['show_login'] != "0"){ $loginURL = "http://".$defi['SCIELO_REGIONAL']['SCIELO_REGIONAL_DOMAIN']. $defi['SCIELO_REGIONAL']['check_login_url']; if(isset($_GET['userID'])) { if (strpos($_SERVER["REQUEST_URI"],"lng")) { $self_url = str_replace("lng=en","lng=".$_GET['lng'],"http://".$_SERVER["SERVER_NAME"].$_SERVER["REQUEST_URI"]); }else{ $self_url = "http://".$_SERVER["SERVER_NAME"].$_SERVER["REQUEST_URI"]."&lng=".$_GET['lng']; } $inicio = strpos($self_url,"userID") -1 ; $self_url = substr($self_url, 0, $inicio); header('P3P: CP="NOI ADM DEV PSAi COM NAV OUR OTRo STP IND DEM"'); setcookie("userID",$_GET['userID'],time()+3600,"/"); setcookie("userToken",$_GET['userToken'],time()+3600,"/"); setcookie("tokenVisit",$_GET['tokenVisit'],time()+3600,"/"); setcookie("firstName",$_GET['firstName'],time()+3600,"/"); setcookie("lastName",$_GET['lastName'],time()+3600,"/"); setcookie("userToken",$_GET['userToken'],time()+3600,"/"); setcookie("email",$_GET['email'],time()+3600,"/"); session_write_close(); Header("Location: ".$self_url); exit; } /* se nao verificou no Regional o Login do usuario vai verificar */ /* if(!isset($_SESSION['checkedLogin'])) { if(!isset($_REQUEST['skpa'])=="on"){ $self_url = "http://".$_SERVER["SERVER_NAME"].$_SERVER["REQUEST_URI"]; $inicio = strpos($self_url,"userID") -1 ; if($inicio > 0){ $self_url = substr($self_url, 0, $inicio); } $_SESSION['checkedLogin'] = "true"; session_write_close(); $self_url = '?origem='.str_replace('?','&',$self_url); header("Location: ".$loginURL.$self_url); } } */ } } ?> Interface (Botucatu)  vol.4 edição especial; Resumo: S1414-32832008000100026

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Interface - Comunicação, Saúde, Educação

versão impressa ISSN 1414-3283

Resumo

PALACIOS, Marisa; REGO, Sergio  e  LINO, Maria Helena. Drug promotion and advertising in teaching environments: elements for debate.Traduzido porDavid Eliff. Interface (Botucatu) [online]. 2008, vol.4Selected edition, pp. 0-0. ISSN 1414-3283.

The pharmaceutical industry uses advertising to promote its products. Controlled drugs can only be advertised to professionals who are licensed to prescribe or dispense them. This paper makes an extensive review of scientific articles that discuss the ethical and legal implications of drug promotion and advertising in medical teaching environments. It concludes that self-regulation of drug advertising is not justified and that there is sufficient evidence showing how the power of the pharmaceutical industry is capable of influencing decisions made within the physician-patient relationship, in which promotion and advertising are among the tools used. This paper advocates complete prohibition of drug promotion and advertising in teaching environments, and the incorporation of this issue in students' education. Given that the current legislation permits advertising of prescription drugs only to physicians and pharmacists, it is emphasized that such advertising is illegal when it reaches medical and pharmacy students.

Palavras-chave : Ethics; Advertising; Marketing; Conflict of interests; Medical students; Medical education.

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